Want to improve your book sales with metadata?

Metadata 101 workshops and in-service

Are your titles getting lost on Amazon and losing ground at your distributor? This 90-minute lecture-presentation for your staff concentrates on metadata elements that directly effect marketing position and title discovery, and can be an eye-opener for all.. Marketers, merchandisers and sales executives will learn best practices and get fully up to speed on the marketing possibilities inherent in ONIX 3.0. Learn the strategies that keep your team competitive and present your titles more successfully in global publishing markets.

$399. USD

BISG Members: $299

That junior staffer keying in title descriptions for distribution or third-party partners can make or break your hot title launch! This 90-minute live tutorial for small groups introduces best practices and how to use in-house and external resources to properly categorize and optimize key metadata fields to position editorial works for discovery by your target audiences.

This course is targeted specifically for editorial teams at every level and provides the necessary understanding of how metadata sells books!

$399. USD

BISG Members: $299.

Specific, hands-on training for in-house metadata associates and those editorial or marketing staffs charged with metadata creation for front list or backlist updates. Participants will learn on the exact systems and templates used by your firm and its distributors, and come away with specific and targeted strategies to help grow revenues and audience reach for specific genres and product segments. The latest developments in ONIX 3.0 and how they relate to specific metadata recipients (i.e. wholesalers and key retail partners) is covered along with best practices.

Class size limited - inquire for details.

$1299USD

BISG Members: $899.